This blog was written by an in-house contributor.
The Flex Seal® Family of Products sponsored the inaugural 2021 “Tennis in the Land” event in Cleveland, Ohio and it was a smash hit! The week-long tournament was a part of the U.S. Open Series and made history by bringing women’s tennis to Cleveland for the first time in over 40 years. Keep reading to hear more about Flex Seal’s involvement with this epic event.
Tennis in the Land was held at the iconic Jacob’s Pavilion at Nautica, a massive, open-air amphitheater located in the Flats West Bank. The event’s creators, Topnotch Management, transformed the popular concert venue into a tennis complex, building a temporary stadium court under the pavilion and 5 additional courts throughout the site. More than 40 competitors representing 15 different countries played in the tournament.
Aerial View of Tennis in the Land at Jacob’s Pavilion at Nautica. Photo by Topnotch Management
Sam Duvall, Founder and President of Topnotch Management, was thrilled to partner with Flex Seal for the history-making event.
“To have Flex Seal a part of this has been incredibly exciting for us,” Duvall said. “Putting together an event of this magnitude takes teamwork and support from incredible partners, like Flex Seal! From their logos around the courts to their energetic on-site team, you could really feel the company’s presence at Tennis in the Land.”
The Flex Seal logo on display, courtside. Photo by Flex Seal Studios
At the Flex Seal booth, our live events team handed out free product samples to thousands of tennis fans throughout the week and created an experience that was unmatched.
“The excitement at the booth was palpable,” said Eddy Falcon, events team member at Flex Seal. “It was jam-packed with music, games, and a whole lotta prizes! Visitors were also able to get an up-close and personal look at The Flex Seal Family of Products in action.”
Corn Hole, Flex Seal Style. Photo by Flex Seal Studios
The good times were plentiful, but how ‘bout a little more?!
Jennifer Brady, Flex Seal's sponsored tennis player, surprised everyone with an impromptu autograph signing visit at our booth! Lines quickly formed with people of all ages waiting to meet the talented athlete. Brady was eager to take photos and speak to fans one-on-one.
“I loved meeting everyone at the booth. It’s always fun to get to know and meet fans,” Brady stated. “I’m super happy I got to do this with Flex Seal!”
Fans stop for a photo with Jenny. Photo by Flex Seal Studios
The Flex Seal team was thrilled to have Brady be a part of the booth experience as well.
Fans take a picture with Jennifer Brady. Photo by Flex Seal Studios
“It was so awesome to see how excited the fans were to meet Jenny,” Falcon said. “You could really tell how much of a role model and inspiration she is to others, especially the kids.”
Jenny signs a tennis ball for a young fan. Photo by Flex Seal Studios
The Flex Seal Family had an amazing time at Tennis in the Land and would like to thank Topnotch Management, Jenny, and all the event attendees for making this experience a memorable one!
By Paula Falcon
Paula is an Associate Editor at The Flex Seal Family of Products, where she focuses on writing and editing articles for the company’s blog.